Our Story

Two Friends. One State. One Big Decision.

Rajeev and Saurabh have known each other since pre-school. Not the "we met at work" kind of knowing — the kind where you grow up together, and somehow, four decades later, you're still standing side by side.

Both came from middle-class families. Both built careers most people only dream about. Rajeev spent over 14 years at WPP/GroupM India, leading SEO and analytics teams for global brands with a total experience in digital of around 22 years. Saurabh built Mostech Digicom from the ground up before spending around 10 years in digital sales and spent years driving growth, mentoring teams, and helping brands find their digital voice.

By any measure, they had made it.

But somewhere along the way, a quieter question kept coming back. What is all this really for? And why not build something for home?

So they did something most people only talk about over chai. They walked away from jobs worth crores. They came back to Bihar. And they started Makhanaaz.

Not because makhana was trending. Because Bihar grows some of the finest makhana in the world — and not enough people know it. Because local farmers and entrepreneurs deserve a bigger stage. Because two friends who grew up here wanted to give something back to the place that shaped them.

Today, Rajeev works closely with Bihar-based startups and local entrepreneurs, helping them build their digital and e-commerce presence. Saurabh continues to mentor teams and build ventures that create real, lasting value.

Makhanaaz is what happens when experience meets purpose. When two people who could have stayed comfortable chose to come home instead.

And here's something they'd love you to know.

Over the years, Rajeev and Saurabh have evaluated dozens of companies, rolled up their sleeves with new startups, and helped build businesses that actually grow. They've seen what works, what doesn't, and where most early founders get stuck.

So if you're thinking of starting something of your own — a brand, a business, an idea you can't stop thinking about — they'd genuinely love to hear from you. No formalities, no gatekeeping. Just a real conversation with people who've been there.

Just reach out to the founders on the phone number available on our brand page, and our team will connect you with them at a time that works for both of you.

This is more than a snack brand. It's a homecoming.